Sweden Alcohol Purchasing Process – Overview of Systembolaget
A nationwide distribution system for alcohol was founded in Sweden 1955, and the stores were soon known as Systembolaget (meaning “the system company”, as bolaget means “the company” in Swedish).1 In Sweden,
Systembolaget has the exclusive right to sell almost all alcoholic beverages (i.e., spirits, wine, beer with an alcohol content above 3.6 percent, and cider with an alcohol content above 2.25 percent).2 This Swedish alcohol policy has as aim to limit alcohol consumption.