Welcome to Wine Institute California Wine Export Program

Nigeria Exporter Guide 2025

Nigeria remains a compelling export market, supported by a growing population and a developing consumer-oriented food and beverage sector. However, consumer purchasing power is constrained by high inflation, stagnant wages, and an economy still recovering from the shocks of 2023. Nigerians—particularly in urban areas—tend to have favorable views of imported food and agricultural products, while domestic food processors seek reliable supplies of imported ingredients to supplement local production. This report serves as a guide for U.S. exporters interested in the Nigerian market, providing an overview of market conditions, food import standards and regulations, import procedures, market trends, and useful contacts.

Full report