Indonesia Exporter Guide 2025
Indonesia, Southeast Asia’s largest economy with a population of 282 million, offers significant opportunities for U.S. exporters despite ongoing regulatory hurdles, weakening middle-class purchasing power, and tariff advantages held by key competitors. In 2024, U.S. agricultural exports to Indonesia reached $3 billion, with major products including soybeans, livestock feed ingredients, dairy products, wheat, cotton, beef, and fresh fruit. However, barriers such as import licensing, facility registration, and upcoming halal certification requirements—set to apply to most agricultural products by October 2026—pose challenges. Despite these constraints, Indonesia’s tropical climate and growing demand for food products continue to drive demand for high-value agricultural imports. To succeed in this complex yet promising market, U.S. exporters should collaborate closely with local importers, engage in major trade shows, and embrace the country’s relationship-focused business culture.